Ep10: Mixing Business + Pleasure with The Social Revelry's Ally Lamb
Episode Summary:
Sarina speaks with Ally Lamb, the owner/operator of The Social Revelry, about how her business came to be, the meaning behind the imagery of her business, and how we can all recover from the Coronavirus quarantine.
Raw Transcript:
0:00
I'm Sarina Fazan, taking a risk making a difference and changing the course of your life. Remarkable stories from people defying the odds. You're listening to Trailblazer. Hello, everyone. And thank you so much for joining us. I'm Sarina Fazan and welcome to the podcast Trailblazer, where you hear from amazing people and their remarkable stories. One of my most favorite people joining us in the studio right now, even though she's six feet apart so far, for social distancing is Ally Lamb. Hi, Ally. Hi, thank you so much for having me, of course. And let me ask you, is this your first podcast? So this is actually my second podcast. My first one was done on a phone call in my car when I was severely ill with a cold and on cold medicine. So I'm really looking forward to this being like my redemption, your redemption, redemption and like really just my coming out for podcasts? Yes. And in a studio studio, absolutely not my car. So you
1:00
At first, let people know who you are you own an amazing business called social revelry. Yes, I wore pink today.
1:08
on your website. That's Yeah, color. Yes. I love pink. Now tell us about your business. I love love your story when you first talking about your story, but being a little girl and attending lots of people's weddings in Las Vegas. Yeah. So I grew up in Minnesota. And my dad was well into his retirement years when I was born. He was 17 when he had me and so he spent a lot of his time out in Las Vegas gambling and he was a blackjack player and loved his kids. And he did not want to be without us. So he would take us out there from age. I think the first time I went out there was age four. So we would stay what would be the Riviera and what would be the hottest hotel on the strip, which of course is not anymore and no longer exists, but we're just
2:00
At the Riviera and the only female staff there happened to be the event planners, or some of the dealers were female. My dad actually had a rule he only had female car dealers. Really, he felt like they were the best luck. So and we have to go back and talk to your dad because it believed me. It did not go over my head when you said your dad was seven years old when he had me. Yeah, you so we're gonna go back. We are going to go back to that, folks. Because if you don't mind, no, yeah, I love talking about my dad. I think, you know, once I tell this story, you'll realize but yeah, so he would take us out there. I spent a lot of time with the event planners and the wedding coordinators out in Las Vegas and I just kind of got a knack for events. And you know, as time went on, I just people would ask me to do stuff on a regular basis. Hey, will you help me with this? Hey, will you help me with that? And I ended up having some kids and going through a divorce and I thought, you know what, I'm gonna try this for business. And if I try it and it works, then great. And so I did and one year turned to two
3:00
Two to three and three to four. And now here we are, you know, at almost seven years and you know, my business is thriving and doing so well and but if you wanted me to go back to kind of how I named my business Yeah, that came about so as I had mentioned, but I do want to ask you before Yeah, and only because I love talking to you so much I love so I want people to know like how you used to say, to your wife, or your mom or your dad where you used to say, or they said to you, you know, Allah, you cannot make a living out of being the most popular girl. Well, I was, it was my mom, she My mom is so amazing. And she is just a typical mom. She wants the best for her for her kids, you know, and she really wanted me to be the best that I could be. And unfortunately, I was a terrible teenager. I was our office. I was so terrible to the point where I finally had gotten on my mom's last nerve and she was like, You know what, I think that
4:00
Best thing for you is boarding school. And she was so right. Mother definitely knows best. It really was the best thing for me. I met, you know, people who are my lifelong friends now, Fabiola, who you've met Yeah, my best friend and the godmother, my children, but she told me, you know, when I when she was like, you know, what are you doing? You know, you can't make a living out of being a party girl. And it's so funny, I thought, I don't know, I feel like I can. And so you know, that's one of the things that's always driven me is you know, who's to say that I can't be, you know, the party girl of the group. And I can't be the girl who's the most fun and I'm always out there doing the fun things that everybody wants to do. And so, you know, I took that I took what came from, you know, my dad teaching me and I thought I can combine these two things, and I can combine you know, what I learned from my mom, and what I you know, learned from my dad. I mean, my mom used to tell me like, do no harm but take no shit. I don't know if you want to believe we can. I mean, it's podcast and we're laughing
5:00
Yeah, I mean, she, she would always make sure I knew that, like, you know, you can you can forge your own path. But, you know, just make sure when you do you don't allow people to walk all over you that you let them know, you know, hey, I don't think so. So you know, that's kind of always been a motto of mine and kind of how I run my business along with you know how my dad taught me and what he really ingrained in me. And so here I am. And to go back to your business, I do want you to share the story and how your business was named. But let's clearly establish what you do. So I am an event planner, and event coordinator. I also do the social direction for meat market, which means that I basically get to plan all of their fun stuff and all of their groups that come in, I get to coordinate with them. So my job is basically to make people happy and to make people have a good time, which who wouldn't want that job and you absolutely do and for those people because the podcast actually is not just here in Tampa, it's listened to you name
6:00
wide and not in fact, I have some viewers out of the country right now. Meat Market by the way is a name is deceiving. It's a very popular restaurant in Tampa which we're going to talk about it's it's a steakhouse in Tampa that just opened it and they have multiple locations but they opened in Tampa and we're going to go back to that. But so you started your your amazing business seven years ago tell us it gives me goosebumps, the story on how it was actually born for lack of a better word. So I knew you know, once I decided, Okay, I'm going to do this for a living. I thought what am I going to name this business you know, everything to me, you know, every name kind of has to have a meaning to me. I'm a very meaningful person. You know, when it comes to stuff like that, so I thought, well, I want to name it after my dad. My dad's name was max Burke Sr. I have an older brother who's max Berg Jr. And so I kind of was just laying in bed one day thinking like, what am I What am I going to do I don't want to name it max party planning or you know
7:00
Burke party planning. So I reached in my drawer. And in my drawer, I've always kept two things by my bedside one is a picture of me and my dad for my first trip to Las Vegas. And one is a letter that my dad wrote me when I was in summer camp, and it's dated June 25 1996. Oh my gosh, it just gives me goosebumps all over. I'll tell you, I'll circle back into the date having meaning but I read the letter and I had kept it. I've read it thousands of times, and it's nothing special. It's just you know, hey, Allie, how's camp? It's raining here in Minnesota. My camp was up in Wisconsin. It's raining here. I really miss you. You know, do you need more stamps? You know, right? Because at that time, I like basic stuff. And he always signed his letters love your dad maxbox senior. And so I looked at the letter and I thought, you know what, my dad has the coolest signature and it's, you know, ASR that I would take from it. And so I looked at that and I called my
8:00
Brother Brian's girlfriend, Heather, who is a great graphic artist, and I said, you know, can you just take this and make it a logo? And she's like, Okay, well what does the SSR stand for? And literally as I'm talking to her, I was in my car, and this song by the Kings of Leon came on called revelry. Right when I took a pause from the conversation, you know, the lyric was all long I've been dreaming of revelry. And so revelry literally means to party. And so I was like, you know, what? Social revelry? Oh my gosh, and it's your dad's initials. And so it's my dad's initials, and it's my dad's signature. And so that was it. It was born into that. And, you know, the logo didn't change for a long time. It actually still hasn't changed. But some really awesome girls from this branding company called virgin bloom came in and kind of took it to another level for me and redid my website for me and kind of rebranded it but kept like the spirit of my dad. So back to the letter and the date was
9:00
That I I have two girls and a little boy and two stepsons. We're a blended Modern Family as you know. Yes. You've been around us. There's a lot of us. But I, my son Samuel, he has the same initials as SAR Samuel Roswell. And I have that letter on his on this beautiful piece of art that Bianca burrows made for me. And it's got a letter from each of my kids on there, and it's got a beautiful neon blue of my dad's logo is our signature sorry. And I have had that letter for 20 something years, and I had never until Samuel was about eight months old, looked at the date on the letter, and it was June 25 1996. Samuel was born on June 25, three weeks before his due date. Oh my I like I said, I'm a firm believer that you know things happen for a reason and everything is kind of put in front of you for that.
10:00
And so, you know, that kind of just further cemented like my feeling of like, you know what this is really meant to be So, and in your business I mean, I've been thank you for inviting me so many my oh my gosh, so many of your so many of your most amazing openings. So I want to get back and we are going to get back to your dad and some of the questions I have about that. But right now we're living through this crisis. We're living through the Coronavirus pandemic, it's a crisis. I mean, everything is, is shut down. We're being ordered to stay at home unless,
10:35
you know, you've got to go out right. So in your business, I mean, so much of your business is social. Absolutely. Yeah. So Ali, how are you dealing with this and how are your clients dealing with this? You know, I'm I'm really thankful a lot of my events have been just postponed, so I'm very thankful for that. And my clients have been really awesome and all of my vendors have been really
11:00
Amazing.
11:02
But you know, it's a really hard time I, the event industry was probably one of the first to really be hit by this because no social gatherings immediately impacted us. And so I think we're going to be the last to recover because large gatherings are going to be the last thing to kind of be allowed. But it's a really awesome resilient group of creative, amazing people in our community and nationwide worldwide. So I know that you know, for everybody doing what I do as well, they're just, you know,
11:36
home, being more creative, coming up with ways to, you know, express themselves, because that's one of the things you know, it's, it's hard not to have a creative outlet right now. Right, right. And so I want to ask you, and this doesn't have to specifically go to your clients, I'm just talking to you as an expert, and as someone who does plan parties, do you think for the most part and again, you don't have to repeat
12:00
For your your clients, but in general and or you can in general do when things had to be canceled at the last minute and you know, people are putting down huge deposits like for weddings for, you know, like, you know, for me when I mentioned a wedding I think of flowers cake alcohol, you know, the room where you where it is, did you find that people were very accommodating? And during that time Yeah, I mean, I, you know, our industry is so interesting because
12:30
a lot of the work doesn't get done until the day of the event, right? So, so luckily, you know, you don't order flowers, you know, a year in advance and you're not ordering a cake a year in advance. So, luckily, all of the vendors have been, you know, really amazing. We had a wedding in May that was supposed to be at the busboy and the photographer was so amazing with allowing us to you know, reschedule the date and to you know, not charge us a penalty for
13:00
And I feel like everybody has kind of been very understanding of that, and really been as accommodating as they can, you know, because they understand we're all going through this right, like we're in this together. You know, it's so interesting because I think for Floridians, you know, at times we're kind of used to shutting down because of hurricanes. And so, you know, we're like, okay, hurricanes coming, We're shutting down, we're rushing to the store. We're buying, you know, toilet paper, which I still do not know, I do know what is going on with the toilet paper guys, somebody let me know. But, you know, to think like, the entire world is also doing it with us. It's just, it's still so hard to imagine. But, you know, thankfully, everybody's been really kind and, you know, not everybody does business like that. So it's really nice to see that, you know, everybody's been super honorable. And that's those are the people that I like to do business with period. Yes, absolutely. And you know, I know you have a lot of clients. But speaking of Brides, the one who had the wedding annoying in St. Petersburg, Florida.
14:00
How hard how hard it How hard was it because you work so closely with your clients I yeah, how how heartbreaking for you was it to see sharing that news? And I knew she knew but that saying, Okay, all right, we need to step back we need to cancel you know, your wedding. It's so hard because that date was you know, very important to her.
14:21
You know and and i think in general you know, for a bride for a wedding day, you know, for something as special as of a moment is that like it's hard You know, I have a friend who I'm sure she won't mind me sharing but she's also an event planner Rena from event lab, and she was supposed to be getting married this weekend in Bamp. And you know, to fly 50 of us up to Banff and so you know, on top of, you know, impacting her career, you know, her wedding has now been postponed and so for her, you know, I think she has maintained you know, the really most amazing just just smile on her face throughout all this and I
15:00
And, and really just been such like a rock for me as I go to her and I'm like, I have to cancel this with my client, I'm canceling this, she's, you know, had to go through it client and personal wise. So, you know, it's it's hard to tell anybody like you have to postpone this special life moment, but I think everybody's been super understanding of it and understands that, you know, it doesn't mean these moments won't be celebrated. And it doesn't mean that these moments are going to pass without acknowledgement, you know, we're still going to acknowledge them. And I think maybe it's making everybody just a little more thankful and maybe a little bit more. You know what, I'm healthy. I have awesome friends, I have great kids. I have, you know, this beautiful house I have, you know, just my freedom. And so, you know, although right now I don't get to have this gorgeous, amazing wedding and
15:49
I'm gonna have it and it's gonna be there and it's going to be more of a celebration because we're going to be back at it again. It really is, to your point, a reset on
16:00
values. And I of course, of course everybody deserves their amazing day. I'm not saying that but you know, you said on family, you know, we are spending more time with their families more. It reminds me of, you know, I mean, I was talking to my daughter about it, Sammy, and now you have my Sammy, and just talking about how you know, they're gonna be when they're our age, they're gonna be telling their kids as they study it in school. Yeah, they went through this.
16:27
Speaking of that, though, with your industry, and it was very, you pointed it out well, that I do feel that you guys were hit first. You know, and probably will be, sadly the last to recover.
16:41
Do you?
16:44
How hard will it be to financially recover and not just you in general? I'm just talking about the you know, I'm talking about Yeah, businesses, businesses like this because
16:55
when I've had other guests on my podcast, or I've done you know, stories when I've done stories
17:00
There are two schools of thought, when they do reopen or when we do reopen, we might have one segment of the population that's really gung ho and ready to go out right or ready to be out. But then we will probably have another segment of the population that is going to say, you know what, I'm I'm sorry. Yeah, I'm not ready. So what do you think the financial ramifications of that could be? You know, I think so thankful for Florida and, and I'm not, you know, I know you've got listeners all over but thankful for Florida, this is coming up on our slow season for events because it's so hot. So I don't generally do a ton of events here. So we'll have a little bit more time to recover into fall. And I think for you know, our clients, that will be not a quick recovery and they might kind of decide, okay, maybe I don't need this exorbitant thing anymore. But I I feel like we are going to come back strong and you know, that might mean that you know,
18:00
Everybody's got to lower their prices a little bit. And and everybody's, you know, we're not at this high high that we were, you know, before this started and, and I think that everybody in this industry will really come together to still give people really awesome events. But I, I do think it's going to be a little while before people are saying, okay, you know, I'm going to throw a $2 million for my party for my child's birthday party. You know, I think everybody's going to kind of reassess, you know, are those good dollars to spend right now? And I think that's super fair assumption. And I think that's a very fair way to look at it. I mean, anytime I spend a client's money, you know, I think to myself, is this really going to make an impact? Is this really going to be something that you know, their dollars are going to the best place in this in this particular event? So, I think that's going to be something that people are going to really take a hard look at, and I am therefore I'm there to support it. It's interesting that you said that like with lowering prices and you know, for, for for all of us, that's something that
19:00
For people spending money, you know, they may be more cautious. So many people have lost their jobs. I mean, we have, we have such a high, high unemployment right now.
19:11
I mean, so many issues to talk about. But back to you. I know the meat market is a restaurant. So for those that don't know, the meat market is a very popular restaurant in Tampa. It opened not too long ago, and the restaurant industry is really taking a beating. So So talk to me about that a little bit. Do you think restaurants and you can talk about the meat market as well? We had David hornick one on the CEO. David, I'm amazing. Yes, he's such a great person. He was on your podcast, and we were talking about growing up during the podcast. You know, it's the hospitality industry in general and that circles into the restaurant industry. You know, they've really had to adjust I mean, just before this meat market did not do take out and so you know, part of part
20:00
of the experience there is dining in there and engaging with other guests and you know and so having to make that adjustment to be able to do it was not hard because there are a great group there and they can really kind of jump into it and you know, there's tons of restaurants in Tampa that are exactly the same way you know, takeout wasn't their forte and here they are, you know, they're all doing the best they can and the one thing that I love about Tampa and I'm sure it's like this and other cities I just can't speak to it is it's a big city small town right well really rally around
20:33
you know, the eateries here and and they know the owners and they engaged with them and so they all want to support them and meat market has done a really awesome job of kind of continuing to stay engaged with the community continuing to put out really amazing food. If you haven't ordered takeout from there, I highly suggest you do because it's just as good. You know, minus them stopping at your table to ask you how you are seeing David or seeing Sebastian or seeing the chef or seeing
21:00
mean, because I'm always there, you know, seeing one of your favorite athletes in there. But yeah, I mean, you are missing out on the experience of engaging with others, but you're not missing out on the quality of the food and the quality of the service because it's still there. But you know that that also speaks to many other restaurants in Tampa that are, you know, the same way, you know, the CIO group. They're awesome, too. And, you know, I've gotten to engage with quite a few restaurants in the last couple weeks because I got brought on to do a project with this organization called starting right now. And they take in homeless youth who can't go into the system because
21:38
they've chosen to leave or run away from their home and it's usually an abusive home. So they had an unfortunate incident with their chef where he wasn't allowed to come back onto the property where they saw the kids because he had flown recently to his mother's funeral. Oh, goodness. So they had no way to feed kids for you know, two months, so
22:00
You know we were able to contact your bunch of local restaurants for Palmer and I and they were so generous to donate 18 bagels. love child
22:12
meat market was one of them for beachy burns haven. I mean so many amazing restaurants kind of came together and even though they were struggling, they're like you know what? Yes we can donate a meal for 40 kids and we can you know, most certainly do that in new york new york pizza, they've donated a ton of meals Sally O'Neill so so all local places so I've gotten to engage with a lot of the owners you know, because of that and it's been really kind of cool to see you know, they're adjusting to their new norm for now which is you know, making takeout the best experience you could possibly have. Right? And you know, I mean I I do love. I love Tampa and I exactly to what you said that you know, there's so many wonderful and amazing people and I'm sure there's wonderful and amazing people of course all over the country. We love our we love our city and we can speak to our city. Speaking of the social
23:00
aspect though, you know when you go to a restaurant such as meat market I bring up any marketer You know, when you go to on SmackDown or Oh canola or you know, Libya or any of those, you know, wherever burns yeah and so much of it you are paying for the social aspect and the experience and I know people miss that immensely. Do you feel just in your opinion, do you feel that most of the restaurants will be able to recover? I think so. I hope so. Because you know, I know as a small business owner myself, you know, you put everything into this and so something like this that we've never even seen comes along and you know, obviously takes lives but also devastates you know, what you've put your heart you know, sweat tears money and everything in and you've sacrificed so much for so I you know, I'm I'm hopeful that they can I think that they can i think you know people in Tampa will
24:00
Come out strong for, you know, their own and, and I hope everywhere Well, you know, and I think people you know, especially in Tampa we, we, we support our own and we really want to see others succeed. And so I think that even, you know, amongst the restaurant community, they want to see one another succeed. And so I think that the people of Tampa kind of have that same mentality and say, like, you know, what, let's make sure everybody survives, and, and my hope is that they do and my hope is that, you know, if they had to shut down and they can't serve food, and you know, maybe their landlords aren't charging them rent, I, I want to believe that everybody's going to do the best they can for other people. And so I hope that kind of carries over into that industry as well because, you know, we need them they're part of our community not just for food, but for the social aspect and for you know, engaging with other people and meeting other people and you know, it's a such a huge part. I don't think people realize that they're like, Well, I was antisocial before. Yeah. Aren't you realizing like, you need to see somebody else? Yes.
25:00
Yes. So, so and I and I am an optimist, just like you are. So I am hoping for that as well. My partner night Tanya clo just recently did a webinar with the South Tampa chamber talking to businesses and you know, trying to help them get through this. Your Business striving strong one for seven years and many years to come. What advice would you give to business owners right now and especially females
25:31
ask for help. I mean, I think that's such a hard thing for people to do. You know, I know I've talked about Rena before, but I call her every morning and you know, if I'm having a hard day, you know, and I'm like, this was a tough day for me, you know, like, I had to layoff an employee my you know, and that was hard for me because it took me so long to get to the point where I was like, Yes, I can finally have an employee and she's so amazing. And so that was a hard day for me. I had I've had to go through too and, and I cried and I was upset.
26:00
You know, I have a great boyfriend who is supportive and family, but I called Rena, I'm like, What do I do? You know, right? What helped me with this mentally? So ask for help. I mean, there's so many people around who I feel like are willing to offer you the guidance and, and the help and you know, what you may not know about, you know, unemployment or, you know, can I apply for this loan or that loan? The answer is no, because the money's all been taken.
26:24
I know that's
26:26
a whole nother podcast. But yeah, I mean, the the most important thing you can do again, I can really only speak to my own community because I know it so well is that everybody is always willing to offer a helping hand here. And that's why I love Tampa so much because, you know, everybody is willing to rally around you. All you have to do is ask for the help and and if you can't figure it out, call me asked me. I'm always happy to help anybody and you know, but I don't know what this future is gonna look like for everybody. I wish I had the answer of you know, am I going to be able to bounce back for this? My hope is that yes, they will and
27:00
Everybody will be able to come back from this and the economy will be as strong if not stronger than it was before. But all I can say is that it helps to have a good circle of people around you to talk to you know, I talked to you about it. I talked to Jessica about it. So we have a lot of mutual friends. And yes, and I'm a sharer, I am somebody who doesn't really hide things. And I will tell you exactly what's going on in my life, like the person who like Hey, how are you? And I'm like, hey, and then you're not expecting the long answer you get. But, you know, I think it's important to be able to have an outlet for it and to talk about it. So I think that's gonna be the most important thing for people moving forward is to be able to engage with other people and talk about hey, this happened to me, and what can I do and somebody might give you great advice. No, that's great advice, Lina, and others. So I promised that we would go back to the back to the topic, I want to go in, so so your dad had you when he was seven years old. So talk to me about that when you tell people that are
28:00
Are they surprised? Are they? What do you think people are usually surprised?
28:08
You know, I think people that know me, I mean, my dad died when he was 85 on his 85th birthday. Fourth, so you were only I was 18 Yeah. Are you? I just turned 16 Yes. So I, you know, I think, I think for the most part when I tell people like, Oh, my dad was 70. Like, what? And then they kind of calculate my age because I look so young. Yes. Very young, how they calculate my age that that was X amount of years ago.
28:37
And they're like, oh, okay, you know, they realize and so then they're like, Okay, that makes sense. But then they wonder how old is your mom? much younger 30 years younger than my dad. So? Yeah, I mean, I grew up you know, he was everybody thought he was my grandfather growing up. And what did that feel like to you? You know, I remember this really like a problem.
29:00
The one moment in my life that like made me like totally change how I thought about it was I was going to a middle school elementary schools Oh, ah Anderson in this super small town in Minnesota I grew up in and we were going to a parent teacher conference and I was driving with my dad and he had stopped and somebody rolled down the window and they were like, Are you her grandfather? And I like, just kind of sat in my seat and I didn't say anything. So, so young, and I just thought, like, you know, what, no, and then I, like literally marched up to him the next day, it's close, like, that was my dad. And, you know, it was it was kind of something that I always was like, he's probably going to pass away before I have the ability to
29:43
get married or have kids or really do anything that you know, parent or a father would be kind of like, present for that, like they would probably perceive as a life moment.
29:57
But I I just I kind of put
30:00
In the back of my mind, I didn't really focus too much on it because I, you know, I have a great mom and I have awesome brothers and a sister and great family but it was definitely hard to grow up with no dad at you know, me. Yeah. And and yeah, some of the years that you really you know may have thought you needed your dad and I hope this question does it does not hurt you in any way. Do you do you? Did you feel cheated? That Oh yeah, that he since he did have you much later in life, you know i? So yes. And now I felt cheated because I felt like now as an adult. Looking back, I felt like I cheated myself by not engaging with my dad more about like my dad lived through who's Born in 1914. When you think about all the things I lived through that I probably now would sit down and talk to him about and be like, okay, let's talk about World War One. Let's talk about World War Two. Let's talk about the Great Depression. Let's talk about all
31:00
This stuff. I feel cheated in that capacity that I wasn't educated enough to ask him about it, but my dad was, and I think anybody who knew him can attest to this just the most kind. Giving would literally give you the shirt off of his back. I mean, he was the nicest, most genuine human.
31:23
That I know and, and he didn't even have to say anything to you. You could just sit in a room with him. And, you know, that would be enough. My my girls dad, my ex husband. He grew up with us in Minnesota. And so he knew my dad really well. He was at my dad's funeral and and, you know, it's so great to be able to see him talk to my daughters and engage with them about my dad. And because coming from me is one thing but coming from him right it's nice to be able to hear other people talk about him and you know, say what he did. I mean, my dad came from nothing he built, you know, this, he really did build an American dream he pedaled about
32:00
bike and sold tomatoes wow and built that up into a multimillion dollar company you know that you know we sold after he passed away but he really built something amazing and and outside of the money and everything else is the work ethic that he instilled in all of us. I mean, my brother Brent, my brother, Brian, Frank, Jill, everybody, you know, we have everybody's a different version of it kind of inside of them. And you know, doesn't mean that we all go into the office and do a nine to five just like my dad did. But we all have a very different version of what his work ethic was. And
32:35
I'm super proud of that. So in those moments where I do feel like, I wish my dad was here, you know, those never go away, but I'm like, I'm so thankful for the things that he kind of drove in to me and he really instilled in me because they're the core of how I do business. You know, my dad used to tell me as a kid, he's like, your word is your bond, in business and in life. And without your word, it means nothing. And so you know,
33:00
I would do business now, with that motto in mind if you know, it wasn't 2020 and you know, things were different, you needed a contract for everything, but it's it's a huge part of, you know, how I do business on a handshake and people. I think that's a lot of why my clients kind of stick with me and why they're drawn to me is that you know, I'm a super honorable person in that regard. You are and you know, your dad's spirit lives on in Sammy. I mean, yeah, you know, Sammy Born on his birthday and your business. Yeah, social reverie. Yeah. Ali lamb. You are amazing. If people want to get in touch with you, what is the best way to get in touch with you because we are going to go back to normal? Yes, yes, we are going to go back to normal. You know, actually I the term back to normal. I've been thinking about it. I was like, No, we keep up with this kindness and that is not just the long forgotten thing and that everybody washes their hands a lot more anyway. But you normal Yeah.
34:00
Find me on my website. It's the social revelry calm or you can slide into my dm my personal phone numbers on there you can always shoot me a text message and I'm always there are home right now. Always home. Well, it was great having you on. How much for having Thank you so much. Wait till we can hug. I know me too and I'm such a hugger.
34:20
Regular real? Well, we are recording out of my offices here at Sky strategic marketing in Tampa. If you would like to share your story, you can just head to Sarina Fazan Media. We can also do a podcast you know, we love sharing stories here. We love it. Well in closing, paraphrasing one of my favorite poets of all time, Ralph Waldo Emerson, go where there is no path and leave a trail just like you, Allie Lamb. Thanks for listening to Trailblazer, everyone. I'm Sarina Fazan.